In this groundbreaking episode of the Life Insurance Academy podcast, we delve into a topic that’s reshaping the landscape of life insurance sales: the transformative power of artificial intelligence. Our special guest, the renowned Savvy Producer, Mr. Jason Richter, joins us in-studio to share his firsthand experience with AI in the insurance sector, particularly in mortgage protection and telesales life insurance.

Jason’s journey with AI began with his venture,, which leverages generative AI to enhance customer interaction and streamline sales processes. This technology allows for real-time, interactive communication, mimicking human conversations with astonishing accuracy. Jason shares how AI has not only optimized lead handling and appointment setting but also significantly boosted his sales figures, with record-breaking achievements that have left us in awe.

The episode provides an in-depth look at how AI can automate and personalize customer service, making it more efficient and cost-effective. Jason discusses the potential of AI in answering underwriting questions, managing customer inquiries, and even conducting sales calls with a cloned voice that closely resembles human interaction.

Listeners will get a sneak peek into the future of AI in the insurance industry, including the ethical considerations and regulatory compliance involved in using such technology. Jason also touches on the integration of AI with CRM systems, enhancing the scalability and effectiveness of sales strategies.

Whether you’re a seasoned insurance professional or new to the field, this episode offers valuable insights into the cutting-edge technologies that are revolutionizing the way we think about sales and customer service in the life insurance industry.

Join us as we explore the exciting world of AI in life insurance sales, with Jason Richter leading the way. Discover how embracing innovation can propel your business to new heights, making the once-impossible, possible.

Engage with Our Team

As we mentioned in this episode, there are several ways to now engage with our team including our Sales and Business Accelerator with weekly coaching points, training videos, and monthly deep dives. We also have smaller commitment 4-week coaching programs that are focused on specific products, sales concepts, or business growth ideas.

Get Started in Insurance Sales Today

Through an exclusive partnership with Xcel Testing Solutions, Life Insurance Academy listeners and subscribers can now receive an amazing 50% discount from the regular pre-licensing course fee of $199 to only $99 by utilizing a special discount code of “LIA” That’s the 3 simple letters of L-I-A. This exclusive discount is available for the Life, Health, and Accident Courses or even a combination of these required courses. Just go to and enter promo code LIA at checkout.

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