It's easy to get so focused on your production and your personal business that you forget to lookup and see who's around you. Sometimes those people are pulling you down but hopefully they are pushing you forward. On this week's episode, the guys talk about the power of association and the impact it can have on the growth (or decline) of your business. Learn some best practices for associating with some practical takeaways and challenges to help you build a valuable circle of influence around you. Visit https://liapodcast.org/ep72 for show notes and agent resources. Read More

There are two types of people on sales production leaderboards: the names you always see and the names you see once but rarely ever see again. On today's episode, we discuss why that is and the steps that you need to take so that you can see high production week-after-week and consistently be on the leaderboard. For show notes and agent resources, visit https://liapodcast.org/ep70. Read More

Have you ever wondered why some agents consistently sell policies with higher face amounts? They have the same products, same leads, same geo, and same presentation but somehow, they just do better. The answer can be found in the same way that Shrek describes himself: Ogres are like onions - and so is developing need with your clients! How? They both have layers and you have to peel them back! In this episode, the guys discuss the different layers you should step your client through to develop need and value of the product so that they can get the most protection for their family at a price they can afford. For show notes and agent resources, visit https://liapodcast.org/ep68. Read More